If you're looking for a cheap way to get started in the stock market, Zecco might be the best option for you.
As I have only little money to invest (<$10,000), I was looking for a broker that allowed me to invest my money without charging me high fees. With Zecco, I can trade stocks up to 10 times per month and do not pay a single $. Option trades are fairly cheap, too at $4.50 plus $0.50 per contract. I hope they continue with this pricing.
The account was easy to set up and I can automatically transfer money into the account without writing checks. The trading platform is simple and easy to use. I got a margin account right away and it was easy to add options to the account as well. Customer service worked great so far by email, but I have not encountered significant problems yet that needed substantial support.
They also have a community where you can share you returns and chat with other customers - but I am not using it regularly.
The only downside: they don't offer a lot of research or trading tools, but that's fine for me - there is so much information available for free on the web anyway!
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